The International Journal of Professional Management - ISSN 20422341
The Impact of Management Innovation on Business Performance: A Case Study of Omani Manufacturing Firms
Volume 12, Issue 6, November 2017
Dr Mohammed Issa Ala eddin
Business Administration Department
Sur University College
Sultanate of Oman
M.issa@suc.edu.om
Co-author: Dr. Prasad Begde
Business Administration Department
Sur University College
Sultanate of Oman
begdep@suc.edu.om
Abstract
This study aimed to examine the influence of management innovation on manufacturing performance in Oman. It conceptualised management innovation as consisting of four dimensions: process innovation, product innovation, marketing innovation and organisational structures. The dependent variable of the study, firm performance, was assessed through annual sales, market share, and annual profit. Convenience sampling technique was employed. Data was gathered by using a questionnaire survey of 282 managers from manufacturing firms in Oman. Sixty-three usable questionnaires were returned. Pearson correlation analysis and multiple regression analysis were used to analyse the data. The study found that management innovation has a positive influence on manufacturing performance in Oman. Conclusions and recommendations were provided.
Key words
Marketing innovation, Organisational structures, Process innovation, Product innovation, Firm performance.
Introduction
No law or regulation requires Oman's manufacturing company managers to practise innovation, but it is strongly encouraged through the Sultan Qaboos Award for Excellence. This award acknowledges public corporations both for their readiness for innovation and the impact of their innovation. Companies have started to review innovation regularly due to international competition. Many researchers have not recognised the vital link between the firm's performance and innovation (Dugguh, 2013). Innovation creates commercial value through knowledge (Baer & Frese 2003). Innovative firms are performing better than non-innovative firms (Tomlinson, 2010). Many firms now innovate through new products, process innovation or marketing practices (Terziovski, 2010). These types of innovation are somewhat interlinked and strongly impact corporate performance. The link between innovation and financial outcomes needs to be examined.
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